This is an advertisement for a "Paint the Town Red" event, a play on the common expression, taken literally as a means to promote awareness of colorblindness. In reference to the name, it made sense to make red the dominant color of the ad, but in an attempt to keep the card interesting, rather than just a solid color, a grunge-style red background was used, which vary the shade of red at well as adding a more tangible texture. An image of a paintbrush "finishing" the painting of this background also serves to further present the idea of the event, and can be used as a common image or logo for this event. Any important text information was done in white to give contrast, making it readable, and all 3 elements (event name, information, and the "icon") are centered, giving it a balance and symmetry that are visually interesting and appealing.